Mobile GamingNews

Google and MY.GAMES to Launch Game Drive For Mobile Game Developers

Game Drive

Google and international gaming brand MY.GAMES has introduced Game Drive, a joint accelerator programme which will work on mobile game studios and projects.

Mobile Gaming has seen an incredible increase in players in recent years where 2-3 billion people play games on mobile devices. One-third of this audience never played on any other platform. Download numbers and revenue is growing day by day as the technology improves. But it has become a difficult task to be get noticed in mobile gaming due to a massive number of games listed on the App Store.

According to the reports in 2018-19, there were around 1000 new games added each month, numbers may have increased for sure. If we take a look at the mobile gaming there are many major names already ruling the Industry with their popular games as Call of Duty Mobile, Free Fire, PUBG Mobile and upcoming League of Legends Wild Rift.

Developers have to submit their game proposals before 8 January 2021, if they want to take into consideration. After the submission, a panel team of Google and MY.GAMES will shortlist some most promising projects which will be consulted further for developing and scaling them globally. The shortlisted applicants will be invited to a conference with key stakeholders from Google and MY.GAMES on 28 January 2021 regarding detailed feedback on their projects.

Ilya Karpinsky, MGVC Managing director, MY. GAMES CSO commented on this, ” We are happy to announce a joint Accelerator programme with Google. Mobile game development is a competitive market and an idea like this can’t be processed alone. This is just an initiative to support the game developers across the EMEA region and we are hoping to announce more plans and projects in near future.”

Google and MY.GAMES will support in these areas which are not limited to:
  • Recommendations and Consult for improvement in Product
  • Experts support regarding the project and its business potential
  • Developers will get access and support in the network department and internal training projects of MY.GAMES
  • Google experts’ will support to evaluate the project with a focus on its international launching
  • There is also an opportunity for investment by MY.GAMES

This programme is open to studios of EMEA region. If you want to submit a project or want to know the t&c you can head to

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