American professional esports organization Cloud9 has announced its collaboration with sportswear firm PUMA to launch its exclusive line of apparel. The first collection will be featuring PUMA x Cloud9 footwear.
For the first time, PUMA footwear silhouettes will be apart of Cloud9’s latest collaboration with the Future Rider, RS-X and AGF (Active Gaming Footwear). The AGF has been reported one of the most comfortable footwear launched by PUMA itself. The new footwear supports and grips engineered to adapt to different active gaming modes with its sock-like fit.

According to the release, all three styles of the footwear have been designed to appeal to “the casual gamer at home and for those who compete on the big stage”.
Cloud9 had its first collaboration with the brand in January 2019. They released plenty of collection featuring striking Cloud9 blue vibes with bold PUMA design. After the initial success of the collection, both entities agreed on a new multi-year extension later that year.
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The new collection, which costs between $12 – $120 (~£9 – £91), will be made available to purchase on November 12th with customers being able to order the products on both PUMA’s and Cloud9’s official websites. Additionally, it has been confirmed that select items will be available at Footlocker, amazon.com and Pacsun.