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China to limit gaming to only 3 hours per week to curb gaming addiction among youths. Beijing has announced a new rule limiting gaming time for gamers under the age of 18 to 8 p.m. to 9 p.m. exclusively on Fridays, Saturdays, Sundays, and statutory holidays, marking the country’s most restrictive move yet to combat gaming addiction among youth. China’s main gaming and other kinds of online media watchdog, the National Press and Publication Administration (NAAP), has publicly announced measures to curb gaming addiction among youths.
The new laws, which went into effect on Monday, are part of a fundamental shift by Beijing to tighten control over society and key areas of the economy, like technology, education, and real estate, following years of rapid growth. The limits, which apply to all devices, including phones, are a major setback for a worldwide gaming business that serves tens of millions of young people in the world’s most valuable market.
China to limit gaming to only 3 hours per week to curb gaming addiction among youths.
According to the Xinhua state news agency, under-18s are only allowed to play for one hour every day, from 8 p.m. to 9 p.m., on Fridays, Saturdays, and Sundays. On public holidays, they can also play for an hour at the same time. Outside of those hours, online gaming firms will be prohibited from selling gaming services to them in any manner, and they must verify that actual name verification methods are in place, according to the regulator, which controls the country’s video game sector.
According to analytics firm Newzoo, the Chinese games business will produce $45.6 billion in revenue in 2021, surpassing the United States. In pre-market trading in the United States, shares of Chinese gaming companies such as NetEase and mobile game publisher Bilibili fell more than 6% and 3%, respectively. According to official media, 62.5 percent of Chinese minors play online games often, and 13.2 percent of underage mobile game users play for more than two hours per day on working days.
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